Video as Social Media
New kid on the block? I’m going to share with you a great new social media platform I’ve been using for my business. The first bit of good news is that it’s free, and you can use it as often as you...
View ArticleYouTube Playlists
Learn about YouTube Playlists Don’t just rely on the Uploaded Videos playlist that YouTube automatically creates. Within the Video Manager menu option you can create bespoke Playlists. Create a...
View ArticleYouTube Keywords
Use Keyword Tagging to improve SEO Keywording is an area that is often poorly leveraged on YouTube, a fact that is startling given the lengths that some businesses go to in order to try and hold on to...
View ArticleAre you exploiting YouTube?
YouTube – Stuck in the middle? The middle ground is often seen as a safe haven, and for the unadventurous. In business we need to be looking for an edge, a differentiator, to be at the top of the pile...
View ArticleYouTube training
What a difference a little knowledge makes! You know that time when you suddenly worked out that thing you were trying to do, or when someone said ‘didn’t you know this shortcut?’, or when you finally...
View ArticleGetting the most from video
Do you want to be in the minority? With half of Internet traffic accounted for by video, businesses generating content or promoting themselves online without including video in the marketing mix may be...
View Article10 Key YouTube Tips
10 Tips to make YouTube work for your business These 10 Key YouTube Tips are broadly listed in order of increasing complexity, but not necessarily in order of the best ways to drive traffic to your...
View ArticleWho is watching your corporate video?
We are Here It was good to see a piece of promotional activity around a corporate video this week. You know the thing, a social media pointer – in this case a tweet – saying ‘Have you seen our video’...
View ArticleYouTube traffic success
This week I allowed myself a little fist pump when I saw how well a client’s YouTube channel was performing. This was of course no accident; it was the result of many hours of planning and...
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